Other resources around the internet said DoorDash fees for restaurants can climb as high as 30 percent.īut how does that compare to other third-party delivery platforms? Grubhub Fees for Restaurants How much does it actually cost restaurants to use the most popular delivery apps? It can be hard to tell-some of the apps are less transparent than others about their fees, commissions, and percentages.ĭoorDash is one of those platforms that doesn’t disclose its fees openly on its website, but AppInstitute reports that DoorDash fees for restaurants can vary from 10-25 percent, depending on the agreement restaurants sign with the company. DoorDash Fees for Restaurants vs Other Delivery Platforms But when customers order via a third-party app, it’s the app that gets to keep (and use) that valuable guest data. With a guest’s contact information and some basic data about dishes they’ve ordered and enjoyed, restaurants can personalize their experience to entice them to become return visitors. The other major drawback to third-party apps is that they don’t typically allow restaurants to collect valuable data about their guests. But during the pandemic, when many restaurants switched to takeout and delivery only, those fees became a major hurdle for an industry that was already in crisis. For a long time, that was OK, because restaurants have historically been able to subsidize delivery orders with more lucrative dine-in guests. We’ll explore those in more detail below, but nearly all delivery apps charge restaurants commissions and percentages on orders that can eat into their revenue. Some apps even allow restaurants to pay a little more to make sure they show up at the top of guests’ search results.īut third-party apps also come with drawbacks.įirst, of course, are the fees. The restaurant listings in apps like DoorDash work like restaurant- and area-specific search engines, allowing guests to filter their search by types of cuisines or a certain dish they’re craving. There’s no need for major changes to your staff or operations at your restaurant.Īnother benefit is that third-party apps are a way for new guests to discover your restaurant. Joining an app like DoorDash is simple and straightforward, and once you join the platform and add your menu, you can start taking and fulfilling delivery orders right away. One of their two main benefits is that they already have an online ordering and delivery infrastructure built, so they’re a plug-and-play solution for restaurants that want to start offering delivery to their guests. Third-party food delivery apps do have a lot to offer to restaurants.
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